A United States firm, Alliance Laundry Systems has launched the first-ever laundromats in Kenya.
The commercial laundry company is targeting entrepreneurs from urban centres in Kenya and will give them a full laundromat store. It will also provide operational and technical support to them.
The firm's Regional Sales Manager, Jean-Paul Mailhac said the demand for laundry services makes Kenya the ideal place to start a laundromat in the Sub-Saharan Africa.
“We have already witnessed that Kenyan entrepreneurs are passionate about a laundromat. Kenya is the country from where we have received the most inquiries by far. It is quickly becoming a need in this society as people spend a lot of time and effort on their looks,” Mr Mailhac said during the launch.
“For the majority of Kenyans living in urban areas, owning a washing machine is a considerable investment. The normal practice is washing by hand, an inefficient and environmentally damaging process. With an emerging market for Laundromats, this task can be easily and efficiently taken over,” Mr Mailhac explained.
Laundromats reduce the cost one would incur in running a washing machine from their homes.
“A Laundromat can professionally clean and dry laundry, making garments look newer, last longer, feel better, eliminating the need to own an expensive machine. One added advantage is having the flexibility to use the laundromat whenever necessary, due to the close proximity of stores. In the right locations, one store can service a 9km2 area – meaning plentiful opportunities in larger cities,” the Alliance Regional Sales Manager Sub-Saharan Africa pointed out.
Alliance Laundry Systems currently operates in 140 countries worldwide.
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